A marketing visionary with a deep understanding of innovative online & offline marketing strategies and a proven track record of creating campaigns and initiatives that will drive down customer acquisition costs while increasing revenue.
I have over a decade of experience developing and executing innovative and measurable marketing campaigns that have a meaningful impact on the businesses I represent.
I'm a proven leader with the ability to plan and execute omnichannel advertising campaigns in a fast-paced environment.
Twelve years of agency experience. Conquering the fear change and mastering the ability to switch gears quickly as priorities evolve in a fast-paced environment.
2014 - Present
Lead a high performing digital and traditional marketing team with a sophisticated approach to digital tools. Setting marketing performance benchmarks and regularly analyzing results. Leading from the front and driving my team to achieve client’s KPI goals. Oversee the day to day planning, execution and reporting of advertising campaigns for a catalog of clients totaling over $12 million per year of advertising spend. Scope out and test new channels, platforms and tools to improve campaign performance.
2010 - 2014
Managed day to day planning and placement of my assigned client’s advertising spend. Negotiated and placed clients traditional advertising campaigns including television, radio, billboard and print buys. Helped start agency’s digital advertising department placing on search and social media advertisement mediums.
2005 - 2010
Oversaw the operations of what was the largest film studio in South Carolina at the time. Managed teams specializing in video production, web development and advertising buying.
August 2001 - May 2005
Took wide range of coursework to include Business Law, Accounting, Public Speaking, Web Design, and German
As a marketing Swiss Army Knife, I have a great deal of experience planning, executing and optimizing marketing campaigns. With a specialty in omnichanel campaigns, I can help you get the most out of your advertising budget no matter the size.
No matter your budgets and objective I have the experience to create a custom tailored digital marketing campaign that delivers leads.
Do you have an advertising campaign that is providing declining results. The best campaigns require consistant optimization, let me put my experience to work for you.
Do you know where your dollars are going or what your marketing strategy is? You need a partner that knows how to communicate in english not marketing speak.
If you think we would be a great fit, reach out!
Savannah, GA
matt@mattslechter.com
Mobile: 843.478.9079